© 2024 Monotype Imaging Inc.

Monotype

Promotional Concept


Design Challenge

The directive here was to create a story cube with a quote of your choice and use visual cues to lead the user through the story. For this project I chose to turn this into a promotional concept for Monotype using their quote, “Typography is the art and technique of arranging type to make written language legible, readable, and appealing when displayed.” - Monotype


Research & Process

Existing logo, brand colors, and quote.

© 2024 Monotype Imaging Inc.

© 2024 Monotype Imaging Inc.


Planning & Execution

Physical mockup and user journey testing.


Typefaces

Color


Die-Cut Design

© 2024 Monotype Imaging Inc.